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Product photos · Supplements

Supplement product photos: bottle, facts panel and claims rules

Supplement buyers compare serving size, count and ingredients more than they compare looks, so the gallery is mostly evidence. The images need to make the facts panel and the capsule legible while staying well away from health claims.

The gallery this category needs

In upload order. Slot one is always your own photo.
  1. 1

    Your own photo of the bottle on pure white, front label square to the camera

    Brand, count and strength on the front label are how buyers confirm the exact product they searched for.

  2. 2

    Capsules, tablets or gummies poured beside the bottle, shot close

    Size and form are the most common pre-purchase questions, especially for people who struggle to swallow large tablets.

  3. 3

    Supplement facts panel photographed flat and fully legible

    The panel is the real spec sheet, and buyers checking doses or allergens want to read it without zooming.

  4. 4

    Ingredients image naming the key actives in real text

    Shoppers search by ingredient, and a short visual list confirms the match faster than the description.

  5. 5

    Routine scene: bottle on a kitchen counter with breakfast or a water glass

    Shows when and how the product is taken and gives a sense of the bottle's size.

  6. 6

    Count and duration image: one bottle equals how many servings

    Turns the count into value the buyer can compare, using only figures printed on your own label.

Scenes that fit

Light, camera height and contact shadow are preset per scene; your product is cut out and never regenerated.

Platform rules that bite here

  • Amazon

    The main image must show the product on pure white RGB 255,255,255 filling about 85% of the frame, with no packaging unless it is a feature. Show the bottle itself, not the outer carton, unless the carton is what the buyer opens.

  • Amazon A+

    A+ content may not make cure, treat or prevent disease claims, may not use satisfaction or guarantee wording, and certification claims need the certifying body and a year.

  • TikTok Shop

    Main images allow only what the customer receives, and AIGC must not imply bundles or quantities that are not included. Do not generate a stack of three bottles for a single-bottle listing.

What gets this category rejected or ignored

  • Health claims such as "boosts immunity" or "cures fatigue" written on gallery or A+ images.
  • Showing gummies or capsules in a colour or size that differs from the real batch.
  • Facts panels shot on a curved bottle so half the doses are distorted or unreadable.
  • Fake lab or certification badges without the body and year the A+ rules require.
  • Images of a multi-pack when the listing is one bottle.

Sources

Questions

Do I need a photo of the supplement facts panel?

It is the image buyers rely on most for doses and allergens, so include it as a flat, legible photo. Photograph a flat label proof or rotate the bottle in sections if the curve distorts the text.

Can I put "third-party tested" on an image?

Only with support. Amazon's A+ guidelines require certification claims to name the certifying body, study or publication and the year.

Should I show the outer box?

Not in the Amazon main image unless the packaging is a feature of the product. Use the bottle on white for the main image and show the box later if it helps gift buyers.

Can I use a fitness model in a gym scene?

Yes for gallery images, but avoid implying a result such as weight loss or muscle gain. If the person is a photorealistic AI model, add the contains-synthetic-performer tag before uploading to Amazon.

Build the supplements gallery from one photo

Upload the white-background shot, pick a scene, export at every platform size. 5 free credits.

Try it in the studio

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